Privacy and Legality
Privacy
Data Protection laws protect consumers from personal data being collected and utilised without their consent. Normally an internet or mobile user is given the choice to opt-in or opt-out in the prelude to accessing an online site. This is the route Prize Mobile take.
Data systems have been proposed where it is said this requirement can be avoided without informing the consumer by numbering the consumer on a random basis so that the actual name of the consumer is not known, but this is questionable, and legal rulings on this concept are in a preliminary stage. For example Google accesses websites without permission but Google won an action in law in 2009 on the basis that consent of access is implied as it is possible for the web site owners to tell Google not to access it. The object of the law is that the consumer is not unwittingly harmed. In the USA the Telephone Consumer Protection Act prohibits text ads and auto diallers to telephones without consumer consent as they are seen as spam. Prize Mobile accords with FCC regulations in the US that require ‘proximate’ consent,, particularly that of the location of the consumer which can be of importance to the advertiser
Wire tapping acts prohibit the interception of communications between two parties unless both parties consent. In the case of Prize Mobile the two parties are itself and the games player. There is no interceptor. If the games player has opted in to give details required to claim a reward they are then passed to the brand promoter under contract and may not be shared with another party.
Legality: Betting; Adult
Prize Mobile services only its licensed partners. Prize Mobile controls the platform from which games are downloaded and advertisers are under contract not to promote or link to illegal sites such as betting, or to adult or other sensitive sites.
No requirement for a purchase of goods or services is required to enter a game, and no premium rate call is required to be paid to the mobile network operator or carrier which might conflict with lottery regulations. Consequently there are no laws applicable to Prize Mobile’s free reward games relating to lotteries or betting.
Confidentiality
The Prize Mobile platform is proprietary and solely under the ownership of Prize Mobile Group Plc and its technology is not integrated with any other party. Data collected on each specific game is limited to the use of Prize Mobile and the promoter of the game only..